Managing people is hard.
No one warned you.

Practical tools for the managers who were thrown in the deep end.

Trusted by teams at:

Google Monday.com Wix Intel Deloitte Fiverr eBay + 100 more organizations

30,000+

Books sold

4M+

Podcast listeners

100+

Organizational clients

Two ways to level up

Book

"The Little Book for New Managers"

The #1 management book in Israel. 30,000+ readers have learned practical tools for the managers who were thrown in the deep end. Written like a conversation, not a textbook.

$19
Get the ebook →
Course

Management in the Age of AI

AI isn't replacing managers. But managers who understand AI will replace those who don't. Learn how to lead in a world where your tools are getting smarter.

Coming soon
Join the waitlist

What managers say

"The best and most practical book for managers I've ever read. I immediately ordered it for all our new managers."

Efi Arieli Lahav

Director, Center for Leadership & OD, Bank Hapoalim

"The book gave me a different perspective on daily management challenges, and practical tools to make better decisions that impact the people working with me. Oh, and full disclosure: Lior managed me in the past."

Liran Rorlick

Product Lead, Monday.com

"I distributed the book to 60 managers two weeks ago, and received feedback that the book is excellent and exactly what they needed."

Hagar Gonen

Global HR Business Partner, KLA

Meet Lior

Lior has spent 20+ years helping people, managers, and organizations adapt to change. He's built companies, written five books (three bestsellers), and created the Top 1% podcast "Popcorn" with 4M+ listeners.

His approach is simple: practical over theoretical, real over perfect, honest over polished.

Meet Lior →
Lior Frenkel