It's Already Happening

There are startups right now building AI versions of you. They're called digital twins. The pitch is tempting: the AI attends meetings on your behalf. Answers emails. Participates in Slack conversations. Has opinions. Makes decisions. All supposedly in your style, your voice.

The vision: you're free to think while your twin handles the noise.

The Question Nobody's Asking

If your digital twin does your job 80% as well as you do, what exactly are you adding?

And more immediate: when the review comes around, does your twin share the credit? Does it negotiate your salary? Does it build relationships? Or does it just handle the tasks while the relationship equity goes to the company?

The Funny Part

We're so eager to be free from busy work that we're not thinking about what "freed up time" actually means if you're also replaceable at your most visible moments. Being in the meeting is where trust happens. Being in the conversation is where opportunity surfaces.

A digital twin is great for the work. But work isn't the point. Growth is. And growth happens in relationships, not efficiency.

Be careful what you're automating away.